{"id":6219,"date":"2012-06-19T10:16:20","date_gmt":"2012-06-19T17:16:20","guid":{"rendered":"http:\/\/www.gtdtimes.com\/2012\/06\/19\/"},"modified":"2014-07-25T17:00:01","modified_gmt":"2014-07-26T00:00:01","slug":"the-creativity-of-getting-things-done-part-one","status":"publish","type":"post","link":"https:\/\/gettingthingsdone.com\/2012\/06\/the-creativity-of-getting-things-done-part-one\/","title":{"rendered":"The Creativity of Getting Things Done"},"content":{"rendered":"

The Creativity of Getting Things Done – Part One<\/strong>
by Wayne Pepper<\/p>\n

\"\"<\/a>GTD for creatives? While many of our enthusiasts love the systematic approach of GTD, we\u2019re seeing more and more creative types embracing Getting Things Done, including musicians, comedians, and television writers. This article (written in two parts) will address two ideas. The first is that being \u201ccreative\u201d is no excuse for not doing GTD, and the second is about using GTD within the creative process itself.<\/p>\n

First let\u2019s define creativity. Creativity can be thought of as \u201cart\u201d and that certainly can be a valid and true definition, but perhaps one that\u2019s too narrow for our purposes. Let\u2019s define creativity more broadly. Let\u2019s think of creativity as any effort where we are bringing our creative energy, thinking, or forces to bear. That could be starting a new company, brainstorming a solution to a management problem, organizing a launch party, envisioning a branding approach, creating ad copy, or designing a new video game\u2014and everything in between.<\/p>\n

So the good news is that just about everybody brings creativity to their work. Therefore, if you haven\u2019t been considering yourself a creative person, maybe you would like to redefine that for yourself, and acknowledge that you do bring creativity to the work that you do. The next question then becomes, \u201cWhat\u2019s the strategy, the technique, the approach that you use to stimulate, generate, and organize creative endeavor?\u201d<\/p>\n

Sometimes artists are reluctant to adopt a systematic approach: \u201cI don\u2019t want to be systematized, I want to be spontaneous, impulsive, and free.\u201d I understand that thinking, but I would suggest that by employing the methodology of Getting Things Done artists will have a better shot at generating, capturing, and organizing creative output in a more consistent way.<\/p>\n

For those of you who up until this point haven\u2019t considered yourself creative, then the GTD system will be a great way for you to bring creative thinking forward, and it will also provide a format for you to pay attention to and manage your creative process. This way you will spend less time tracking, monitoring, and storing creativity, and more time within the creative process.<\/p>\n

As many of you know, GTD can be applied to all the \u201cstuff\u201d that\u2019s not the creative process (buy dog food, email the supply manager, submit the quarterly proposal), and can be applied as well to the creative process itself. In that way, GTD can assist in pulling everything we\u2019re not doing from our mental view so that we can focus on creative thinking, but we\u2019ll also see how GTD can be applied directly to the creative process. The same principles that apply to \u201csubmit the quarterly proposal\u201d can be used to gain control and perspective on creative thinking and projects, allowing you to generate more creative thinking, and manage and park it appropriately.<\/p>\n

Before we explore how to use GTD for creative endeavors, let\u2019s look at the popular excuses for not Getting Things Done, or not using Getting Things Done.<\/p>\n

1. STRUCTURE INHIBITS CREATIVITY<\/strong>
\u201cHow can I possibly be creative and inventive if I\u2019m already being forced to apply constraints to my expression?\u201d A popular belief is that true artistic expression must be unfettered by external forces and must always come from a spontaneous impulse. Some of the most successful artists would tell us this simply isn\u2019t true. I remember back in the mid 90\u2019s taking my school-aged children to a performance by the popular singer and musician, Bobby McFerrin. He told the young audience \u201cKids, if you want to be good at something, regardless of whether it\u2019s the violin or playing soccer, do it every day.\u201d He said nothing about \u201cdo it when you feel moved to,\u201d or \u201cdo it when you are inspired.\u201d He said, \u201cDo it every day.\u201d<\/p>\n

So we can set aside the rule that structure inhibits creativity, and in fact we might want to rewrite that rule to say that structure fosters creativity. By imposing a degree of structure, by asking ourselves to behave in a slightly more focused way, we\u2019re giving ourselves an opportunity to develop our creative muscles. It doesn\u2019t always mean that what we create every single time every single day will be an act of great art and beauty, but if indeed the best way to have a good idea is to have a lot of ideas, then using GTD principles to create windows of opportunity to generate lots of ideas, sounds like a good approach.<\/p>\n

2. DON\u2019T REIGN ME IN, I\u2019M CREATIVE<\/strong>
\u201cI must be let free to explore the outer reaches of my creative impulses without any restrictions on them.\u201d I agree. Write it, paint it, dance it, sing it, emote it, speak it, move it, and give yourself the freedom to move on to something else in the very next moment. At some point however, you will bring your own editorial process to your expression. The rock musician and GTD enthusiast Evan Taubenfeld told David Allen that he collects bits of musical writing all week long, then at the end of the week he brings his editorial process to bear and decides what\u2019s worthy of keeping, what belongs grouped with what else, and where does all that go so that he can resource it later. Sound familiar? If you\u2019re familiar with GTD it should. That\u2019s applying the first three phases of Mastering Workflow&mdash:Collect, Process, and Organize\u2014to artistic expression.<\/p>\n

3. I WORK BETTER IN CREATIVE CHAOS<\/strong>
As a David Allen Company Coach, every now and again I come across an article that someone close to me forwards to me about \u201ccreative chaos\u201d: individuals who thrive in and are inspired by completely cluttered environments. Of course the person is most of the time a creative genius, and people like to infer that if they had clutter like that person, they would be just as creative and as much of a genius. My strong guess is that it\u2019s only due to the fact that the person is so creative and such a genius that they are able to function at all in the chaos.<\/p>\n

Just about everyone I know, when confronted with clutter around them, stresses out about it: \u201cI gotta call that guy, I gotta trash that stuff, I just gotta file that stuff away. And that pile? I don\u2019t even know what that pile is!\u201d Our perspective is that before you attempt anything that resembles creative thinking, you\u2019re better off having at least captured all that psychic input, and hopefully be confident that you will process it into your trusted system in not too long.<\/p>\n

Perhaps it is the fact that cleaning up clutter has often been a favorite source of procrastination and a cheap win when faced with a creative task. David Allen has talked for years about how easy it was for his wife to get him to do chores around the house when he had writing to do, because the chores represented quick wins. Of course many of us remember the only times we cleaned up our dorm rooms were when term papers were due. I wouldn\u2019t doubt it\u2019s the association with clutter-cleanup that gives a systematic approach a bad rep when it comes to creative flow.<\/p>\n

Please remember our criteria, however: Does it get in the way of your ability to focus on your work? So if I walk into a coaching and there are piles and stacks everywhere, one of my first questions usually is, \u201cWhat\u2019s on your mind in terms of your physical environment?\u201d If the answer to that question is, \u201cNothing, I\u2019m inspired by it all,\u201d then we don\u2019t do clean-up for clean-up\u2019s sake, we just leave it all alone and move to what to what really has that person\u2019s attention. It\u2019s just that it\u2019s very difficult to think creatively when \u201cstuff,\u201d physical or otherwise is pulling on your attention.<\/p>\n

4. I DO BETTER CREATIVE WORK UNDER STRESS<\/strong>
From 1987 through 2004 I worked in and around the entertainment industry, and for a time, in feature film development. At that time I came across the legend of writers who would write their screenplays in one day or one night, as if that was an ideal to be attained. In retrospect, the reason that could work is that with a ticking clock running, a creator is forced to make decisions. This directly maps to why some of our clients talk about being addicted (or habituated) to crisis in the past\u2014because it forced them to ask the processing questions that are critical to getting \u201cstuff\u201d defined in such a way that it can actually move forward.<\/p>\n

In the creative process there are always decisions to be made. Do I use the red font or the orange? Do I want the fountain behind the grass or in the middle of it? Do we want the main characters to fall in love in the first act or the second? In a state of stress or crisis we\u2019ll make the best decision we can, given the parameters of time, and it will feel good to remove ourselves from that state of indecision, but it might not be the best decision if we came to it in a rushed manner or we were very stressed out about the decision.<\/p>\n

By working in a more systematic way, even in the realm of creativity, you\u2019ll have a much better chance at making smart decisions and feeling better about those decisions with the knowledge that they were made with the proper time and attention paid to them. In that way you can make the right choice in the right timing as opposed to making a choice because there is no time to consider anything else.<\/p>\n

So how can Getting Things Done be of benefit to the creative process? While some people associate Getting Things Done with working off lists and bringing structure to thinking, the whole system is designed to allow us to have the freedom to follow creative impulses. Let me be more specific. By having a system in place we\u2019re more likely to be confident that the particular task we\u2019re engaged in is actually the best use of our time, so that will eliminate any distraction as to whether or not we\u2019re working on the right thing, or working on the right part of the right thing.<\/p>\n

Also, by using the GTD system to eliminate the distraction it allows us the opportunity to hear what only can be heard when the mind is quiet. It\u2019s unlikely that you\u2019ll hear the inspiration for the next chapter of the book you\u2019re writing when your mind is consistently reminding you that you have to mail the rent by the end of the month. It is in the quiet that we\u2019ll start hearing, and feeling comfortable capturing those creative impulses.<\/p>\n

So now that I\u2019ve convinced you that you\u2019re not \u201ctoo creative\u201d for GTD, in Part 2 of this article we\u2019ll take a look at how GTD can specifically be applied to the creative process.<\/p>\n

Wayne Pepper <\/a>is a senior presenter and coach with the David Allen Company.<\/em><\/p>\n

Part Two will be posted to GTD Connect. Not a member? Try a two-week guest pass<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

While many of our enthusiasts love the systematic approach of GTD, we\u2019re seeing more and more creative types embracing Getting Things Done, including musicians, comedians, and television writers.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[699,32],"tags":[29,61,46,28,739,742,122,22],"acf":[],"yoast_head":"\nThe Creativity of Getting Things Done<\/title>\n<meta name=\"description\" content=\"While many of our enthusiasts love the systematic approach of GTD, we\u2019re seeing more and more creative types embracing Getting Things Done, including musicians, comedians, and television writers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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